CloudCath
Dialysis Company Focused on Sales Execution
The Project
This project supported a venture-backed Med-Tech startup rapidly transitioning to enterprise-ready after new data accelerated market demand. By providing fractional sales leadership and immediate domain expertise, we enabled a capital-efficient growth trajectory without the overhead of full-time employees.
The Solution
Factor 7 deployed a plug-and-play team of SMEs to bridge the gap between startup and enterprise.
Developed a proprietary customer onboarding playbook.
Designed and implemented customer messaging to accelerate customer conversions.
The Results
Successfully converted 3 new contracts and added 5 new clinics in 3 months.
Secured and launched a pilot program with a key strategic partner.
Helped build a repeatable, customer onboarding experience.
“Factor 7 provided a turnkey experience, delivering the agility and deep expertise we needed to scale quickly. They partnered with us to streamline training and field communications, allowing us to move from strategy to execution in a very short timeframe.”
Kelly Constable
Chief Executive Officer, Perfusio